The debate on creating an international curriculum of business and management education is still on (Stone, 2006; Dahl, 2003; De Vita & Case, 2003; Haigh, 2002) and management education in the hospitality and tourism industry is not staying away from it (Charlesworth, 2007; Hearn et al. , 2007; Black, 2004; Ledwith & Seymour, 2001; Wijesinghe & Davies, 2001; Maxwell et al. , 2001), but unfortunately, it is yet to get momentum in UK, though its demand can be identified with the rising number of foreign students (Maxwell et al.
,2000; Haigh, 2002; 2003; Jackson, 2003) in the UK universities. Since hospitality and tourism sector is the largest industry in the world, this demand seems justified (Da Vita & Case, 2003; Haigh, 2002; Maxwell et al. , 2001). However, the hope is still there as the demand in this sector in UK is increasing. According to the study, UK hospitality sector has expanded itself in the last five years and created many job opportunities for the young graduates and currently it is running short of skilled staff (Hospitality, 2009).
There are plenty of opportunities in various establishments in this sector under various capacities. A brief list of the same would further explain the situation: Jobs available in the hospitality sector of UK Restaurants: these establishments have opportunities ranging from managerial cadre to chef, with demands for business managers, finance managers or operational staff in the larger restaurant chains. Pubs, Bars and Clubs: Job opportunities in these places include licensed retailing, management positions, promotional programmes or event management.
Hotels: Offer managerial positions, event managers, restaurant and bar-workers, operational staff like finance managers, human resource managers or marketing mangers and staff. Catering: Contract jobs like regular professional food services to hospitals, schools, and corporate houses or on special occasions. Corporate Event Management: These are big events for the companies that usually take place in big hotels that require many kinds of contract jobs (Hospitality 2009). The jobs are varied in nature in the above establishments, and so are the salaries.
However, according to an estimate, a trainee hotel manager can earn ? 16,000 to ? 19000, while salaries in event management segment range from ? 13,000 to ? 21,000 (Hospitality, 2009). And the sector is big too. According to British Hospitality Association (2009), the hospitality sector of UK contains around 127,000 types of business that run by a workforce of 1. 6 million people. The number of establishments too is high – it has around 22,000 hotels and guest houses, besides around 16,000 bed and breakfasts. Restaurants alone have 500,000 staff including full-time and part-time professionals.
Contract catering and hospitality services hold a major share of the sector (19%). Therefore, the huge size of the hospitality sector in UK clearly points at the significance of having culturally competent workforce, as this sector deals with foreigners all over the world, belonging to various cultures and lifestyle habits. Not only that, if the future trends as observed by BHA (2009) has anything to go by, cultural competency might become an official requirement for all who are working in this industry, or who aspires to join here.
Keeping an eye to the increasing state of hospitality sector worldwide, the opportunity of bagging coveted jobs abroad has also become a point of concern to the aspiring youths and from that perspective too, the demand for the professionally trained individuals is sure to rise in the coming decade. Observing the future trends, BHA (2009) has already created a list of job categories that would be in demand for the incoming period:
Administration: This area covers all possible jobs associated with any administration in any hospitality service establishments, like hotels, rail and air stations, restaurants, bars, pubs, tourist spots, and so on. Advertising, Marketing and Public Relations: This industry is an extremely important tool for the hospitality sector to enhance their traffic of business, and hence there is always the scope of anyone having acumen in travel writing or creating advertisements for this industry.